high performance

Lululemon Ambassador David Labouchere

David Labouchere is a real character. Founder of his own gym, Optimal Fitness, he’s also a well established triathlete and Lululemon ambassador.

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Thanks to Lululemon, we had the opportunity to spend some time together, building a portfolio of brand imagery. It was a simple shoot. Just David on his monster tri bike at the crack of dawn, his normal work-out hour anyway, followed by some fast paced running shots breaking some real sweat. Sweet.

Wk.